The company ideal is that Type A, kick-butt salesperson. However – the ads are often written by someone from Human Resources. So you have polar opposite personalities trying to make the right hire.

A Human Resources “salesman” ad asks for somebody with customer service skills or account management skills or someone with emotional understanding. Sure, great skills. But you have NO chance of attracting a top sales performer. Customer service is important for companies. But it’s not sales. Sales directors and sales managers have to win the Wrestlemania bout and write their own ads, or they’ll have zero chance of finding the superstars they want.

If you’re one of our 2000+ clients, you’ve had a real conversation with me or one of my team BEFORE becoming a client. I started Advanced Hiring System as a retirement project long before Social Media.

For years I scoffed at Social Media — and to a great extent I still think it’s kind of silly. People can and do, publish the most outlandish lies on Social Media.

One particularly hilarious application of this is LinkedIn™ Profiles.

You Need to Have a LinkedIn Profile

I happen to think if you don’t have one you’re missing one of the most underutilized marketing tools.

Every week I get a couple of companies calling for help hiring salespeople from LinkedIn™.

Just don’t believe most of what you read on LinkedIn™. It’s social puffery.

But it’s also a super powerful platform for finding prospects to sell to.

So get your LinkedIn™ profile up there and tweaked. Remember though, a great LinkedIn™ salesperson profile does not mean a great sales applicant.

LinkedIn is a registered trademark. Advanced Hiring System has no relationship to LinkedIn.