It started out as a personal project. I had 200 salespeople in a company I started online. And one day I began to keep records of which ads worked, which offers worked, and who performed well after being hired. Being a bit of a geek, I even tracked results in an Excel spreadsheet. From my

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I’ve just finished my cousin, Martin Greenfield’s book “The Measure of a Man.” It is the story of an amazing life. From surviving Auschwitz and Buchenwald concentration camps to becoming suit maker to world leaders. American Presidents including Truman, Eisenhower,  Busch, Clinton and Obama are all dressed by Martin.  Presidential hopefuls  including Bloomberg, Collin Powell

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How to Get a Flood of the Best Sales Applicants You’ve Ever Seen    Before the Internet, if you wanted 100 applicants to apply for a sales job, your company needed to be in New York or LA. But today your business can be anywhere and you’ll still get a flood of applicants. The key

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Yanik Silver, the Internet Marketing Guru was interviewed in Forbes this month. Yanik talks about hiring Millennials. He says Millennials, “are going to take jobs that may or may not pay them as much. They want “a mission or a cause, because they want to make a difference.” Yanik is right for most positions in an organization… With one HUGE exception: sales positions. Salespeople who are

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In the sales hiring process, the biggest challenge is managing your time investment. Anybody who has experienced sitting in an interview with a candidate who’s a total dud knows what that feels like. The challenge is figuring out who you want to speak with and who to ignore from your applicants. Top performers have similar

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