Here's a Solution to Get it Right!
When I first started hiring salespeople, the choices for advertising were greatly limited. We can only use newspapers, trade association publications and radio. It’s hard to be competitive in such a small playground. Today, there are more online platforms to choose from. You can say we are living in exciting times but don’t rejoice just
It started out as a personal project. I had 200 salespeople in a company I started online. And one day I began to keep records of which ads worked, which offers worked, and who performed well after being hired. Being a bit of a geek, I even tracked results in an Excel spreadsheet. From my
I’ve just finished my cousin, Martin Greenfield’s book “The Measure of a Man.” It is the story of an amazing life. From surviving Auschwitz and Buchenwald concentration camps to becoming suit maker to world leaders. American Presidents including Truman, Eisenhower, Busch, Clinton and Obama are all dressed by Martin. Presidential hopefuls including Bloomberg, Collin Powell
How to Get a Flood of the Best Sales Applicants You’ve Ever Seen Before the Internet, if you wanted 100 applicants to apply for a sales job, your company needed to be in New York or LA. But today your business can be anywhere and you’ll still get a flood of applicants. The key
Yanik Silver, the Internet Marketing Guru was interviewed in Forbes this month. Yanik talks about hiring Millennials. He says Millennials, “are going to take jobs that may or may not pay them as much. They want “a mission or a cause, because they want to make a difference.” Yanik is right for most positions in an organization… With one HUGE exception: sales positions. Salespeople who are
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Never again in an interview will you be saying to yourself, “What a waste of time.”
Find the right person for the job! Finally, identify candidates who are self-motivated, reliable, coachable, & hungry to close deals.
